When trying to per suade someone, there ar two opposite methods from which to choose-the central and peripheral routes. The central route persuades by usingdirect arguments and given(p) information. The peripheral route persuadesthe great unwashed by association with incidental cues that ar pleasing to the senses. The central route is used to reach people who ar more motivated and analytical, while people who are le...If you want to get a full essay, order it on our website: OrderCustomPaper.com
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